John Berkley is a seasoned investment advisor and the voice behind More for Your Money, airing Saturdays at 9:06 AM on WCLO. As a Portfolio Manager at Uncommon Cents Investing, John brings over four decades of experience helping individuals and families make smart, informed financial decisions. Known for his clear, no-nonsense approach, John has built a reputation for turning complex financial topics into practical advice listeners can actually use. His deep understanding of local retirement plans and investment strategies makes him a trusted resource in the Janesville area and beyond. A lifelong resident of Janesville and a graduate of UW-Whitewater, John remains passionate about helping people build wealth and create financial security through smart investing.
John Berkley – Host of More for Your Money has hosted 37 Episodes.
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Episode 5: Roth IRA Conversions: The Why, the Why Not, and the Rest of the Story - 01/25/2025
January 25th, 2025 | 52 mins 54 secs
estate planning, irmaa, janesville wi, john berkley, market timing, medical deductions, personal finance, qualified charitable distributions, retirement planning, roth conversion, roth ira, roth vs traditional ira, savers credit, tax strategies, uncommon sense investing
This week on More for Your Money, John Berkley and Kit Carson dive deep into a topic that generates more questions than answers: Roth IRA conversions. Should you convert? When does it make sense—and when does it not? With John's decades of experience and Carson's sharp curiosity, the duo takes listeners through a thoughtful, nuanced look at one of the most misunderstood moves in retirement planning.
Using the classic Paul Harvey style—“the rest of the story”—John highlights the lesser-known risks and hidden pitfalls of converting, like the impact of future tax law changes, state residency, IRMAA brackets, medical expense deductions, charitable giving strategies, and even market timing. And yes, he also shares smart, strategic situations where a Roth conversion does make good sense.
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Episode 4: The Debt, Inflation, and Your Future: How to Stay Grounded in a Shaky Economy - 1/18/25
January 18th, 2025 | 52 mins 54 secs
debt-to-gdp, economic policy, federal reserve, financial literacy, inflation, inflation history, investing in inflation, janesville wi, john berkley, kit carson, market performance, monetizing debt, national debt, personal finance, u.s. deficits, uncommon sense investing
In this week’s More for Your Money, John Berkley and Kit Carson tackle a topic that’s often in the headlines—but rarely explained in a way that makes sense: national debt and inflation. With warmth, wisdom, and a little Wisconsin winter humor, John breaks down what 36+ trillion dollars of federal debt actually means for us as investors, taxpayers, and future retirees.
They walk through the history of U.S. debt levels—from post-WWII to today—and how inflation, interest rates, and government spending have played a role in shaping the economy. What does this mean for your money? How should individuals prepare in a world of structural inflation, slow-moving tax reform, and the possibility of higher interest rates?
John gets practical with a key takeaway: We can’t fix the national debt ourselves, but we can make smart decisions to protect our own finances.
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Episode 3: Tipping, Taxes & Timely Advice: 2025 Planning and Everyday Financial Wisdom - 1/11/25
January 11th, 2025 | 52 mins 54 secs
estate planning, family finance, financial advisor, financial education, investment strategy, ira contributions, janesville wi, john berkley, money tips, more for your money, required minimum distributions, retirement planning, roth ira, sheena hanson, tax planning 2025, uncommon cents investing
John Berkley returns to the More for Your Money studio this week with a full house—welcoming co-host Carson back from a short sick break, and special guest Sheena Hanson (his daughter and Principal at Uncommon Cents Investing). The trio covers everything from market updates and tipping trends to detailed 2025 tax planning changes.
John revisits his now-famous "15 Financial Life Lessons" list, Sheena gives insight into how Uncommon Cents conducts thoughtful, personal annual reviews with clients, and the team walks through the latest tax brackets, deduction limits, and planning considerations for the year ahead.
John, Sheena, and Carson break down 2025 tax updates, reflect on life and financial lessons, and explain why trust and communication matter when working with a financial advis
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Episode 2: Navigating Trusts, Special Needs Planning, and Estate Considerations with Atty Robb Leach - 11/02/24
November 11th, 2024 | 53 mins 4 secs
budgeting, cfp, economic insights, finance, financial advice, financial planning, investing, investment strategy, john berkley, money, personal finance, podcast, portfolio management, radio show, retirement, retirement planning, sheena hanson, uncommon cents investing, wclo, wealth management
Join John Berkley and Sheena Hanson of Uncommon Cents Investing as they share practical financial insights and strategies to help you get more for your money.
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Episode 1: Navigating Your Medicare Choices: A Discussion on Supplements and Advantage Plans - 09/28/24
September 28th, 2024 | 53 mins 4 secs
budgeting, cfp, economic insights, finance, financial advice, financial planning, investing, investment strategy, john berkley, money, personal finance, podcast, portfolio management, radio show, retirement, retirement planning, sheena hanson, uncommon cents investing, wclo, wealth management
Join John Berkley and Sheena Hanson of Uncommon Cents Investing as they share practical financial insights and strategies to help you get more for your money.